Dealership Data
Mastery

A live session for automotive dealership owners and executives ready to stop guessing and start scaling. Learn how to centralize your DMS, CRM, and IMS data into one powerful dashboard.

OCTOBER 12, 2026 | 1:00 PM EST | Free Live Webinar

Reserve Your Seat

Who This Is For

Dealership Owners & Executives wanting a top-down view of multi-rooftop performance.
Sales & F&I Managers who need actionable insights into deal structures and closing ratios.
BDC & Lead-Handling Teams struggling to track lead attribution across scattered systems.
Marketing Teams seeking accurate ROI metrics from their digital ad spend.
Anyone tired of logging into 5 different software platforms just to figure out how the dealership is performing today.

What You Will Discover

The Centralized Dashboard

See exactly how to pull data from eLead, VinSolutions, Dealertrack, and vAuto into a single, unified view.

Proactive Alerts System

Learn how to get real-time notifications about performance dips before they impact your monthly bottom line.

Sales & Lead Handling

Identify exactly where leads are dropping off in your pipeline, from initial contact to the closed deal.

Advanced Dealer Metrics

Discover the core KPIs that top-performing dealerships use to track F&I backend performance and lender distribution.

Benchmark Edge Group Preview

Get an exclusive look at our modern, digital alternative to traditional Dealer 20 Groups for real-time collaboration.

Live Q&A Session

Bring your toughest data and analytics questions. Our dealership experts will answer them live.

Our Mission

Benchmark Data Suite was built from actual automotive and data-industry experience. We know that running a modern dealership means dealing with fragmented data across too many tools. Our mission is to give dealership teams a crystal-clear, centralized picture of their performance so they can identify issues instantly and make profitable, data-driven decisions.

Meet the Experts

The Benchmark Team

Led by Dan Trinidad (Founder & CEO), Hank Trinidad (President), and Angela Lopez (Chief Strategy Officer), the Benchmark team brings decades of hands-on automotive experience.

Dan's journey from dealership porter to F&I director taught him exactly what dealership leadership needs to succeed. Instead of replacing your CRM, Benchmark acts as the ultimate performance layer on top of it, helping you squeeze maximum value out of the software you already pay for.